Ruby Jane Handmade is a local business in Overland Park, Kansas that creates beautiful, high quality bows for babies and toddlers. They reached out to me to create a logo for their business that was minimalist and incorporated a ruby visual, along with a bow.

My solution was to create an identity that was simple, easy to read, and recognizable. By incorporating the ruby color in the bow, it tied in (pun intended) exactly what the client wanted by seamlessly connecting it with the ruby.